In a world of Product-Led Growth (PLG), first impressions aren’t just important. They’re everything. Your onboarding isn’t just a tour of the product. It is the product experience.

At Fluidworks, we’ve spent the last 9 months working with GTM teams and PLG-first companies to rethink onboarding. The results speak for themselves:

✅ 72% of users who complete onboarding become successful product users

🚀 120% increase in activation and downstream conversions

💬 Onboarding sessions are 3x longer than pre-sales demos

🙋‍♂️ Users love it because they can ask questions, get guided, and feel heard

Why onboarding beats pre-sales demos

Most inbound agents stop at qualifying leads. But what happens after signup? Too often, users get dropped into disconnected tours with no context, no guidance, and no personalization.

Our live video agents changed that. By combining product context with human-like guidance, onboarding calls became longer, deeper, and more meaningful. Users explored more features, asked better questions, and most importantly, they stuck around.

How users are changing

There’s a shift in how users want to engage:

“Users want help when they’re ready, not when you are.” – Elena Verna, PLG Advisor

They don’t want to wait for SDRs or scroll through long docs. They want real-time, contextual help. That’s what our in-app onboarding agent delivers. It lives inside your UI, knows the product, and guides users like a human would.

What the PLG world is saying

“Onboarding is the new sales. If you nail the first 5 minutes, you win the customer.” – Wes Bush, ProductLed

“The best product tours aren’t tours. They’re conversations.” – Hiten Shah, Nira

Why we’re all-in on onboarding

Onboarding isn’t just a step. It’s the decision point. It’s where users choose whether your product is worth their time.

So we built an agent to make sure they say yes.

Our agent:

• Personalizes every onboarding flow

• Acts as a real-time inbound guide

• Replaces generic product tours with smart, contextual walkthroughs

  
  

  One more thing

We’re about to launch the next version of our onboarding agent.

This time, it’s not just a guide. It’s an operator-like agent embedded inside your product. It understands your UI, interacts in real time, and behaves like a human.

Here’s what makes it special:

✅ It already knows your product — no training required

⚡ It responds in under 500ms

🧠 It tells your company’s story and helps users see your value immediately

Coming soon.

We can’t wait to show you.